.
On Fridays, Keith Olbermann always reads one of James Thurber's great stories. Today's story—"The Black Magic of Barney Haller" (1935)—was particularly good. Really. You'll love it.
It's about Thurber and his hired man, a German or Scandanavian, evidently.
At one point, Barney says, "I go now." Anyone who knows my family knows that simple phrase well.
Inspired by my late grandfather, "Opa," whenever it becomes advisable that someone at long last leave the premises (in my family, that situation obtains much of the time), one of us simply walks into the middle of things, looks straight into the eyes of the miscreant, and, with a fake German accent, bluffly declares, "I go now."
Works every time.
The SOUTH ORANGE COUNTY COMMUNITY COLLEGE DISTRICT — "[The] blog he developed was something that made the district better." - Tim Jemal, SOCCCD BoT President, 7/24/23
Friday, June 18, 2010
More absurdo-scandalosity: for-profit universities and credit inflation
.
A couple of days ago, I noted that scandals and absurdities are pretty much anywhere that has generally avoided the spotlight (and lots of places that haven't!). In our time, all you’ve got to do is point somewhere and then walk up to the trouble. It’s there.
One such object of absurdo-scandalosity is “credit inflation” in higher education—that is, the trend of accepting less student effort (homework, etc.) per credit or unit. As things stand, many students pass (some of) their courses having made precious little effort. I’ve been carping about this for years.
Here’s the problem as it seems to play out at the community college level. Take my college: it is supposed to follow the old “Carnegie unit” standard, according to which the average student is supposed to put in at least two hours of homework per week per “credit.” The typical community college course is 3 units/credits (and 3 hours in class per week). And so, theoretically, a student does six hours of homework per course per week. (I snigger ruefully.)
Now do the math. The typical full-time student takes four or five courses per semester. Let’s say that Janey Jones is taking four courses this semester. That means she’s supposed to be spending at least twenty-four hours on homework per week. That’s on top of the twelve hours per week she is supposed to be in the classroom. 24 + 12 = 36 hours. (Do students attend class regularly? Heimatland!)
Sounds good, except that Janey is a typical student, and so she also spends maybe 20-35 hours per week at her job–and who-know-how-many hours per week on her social life.
That 24 hours of homework? It ain’t happening. Not even close. Not even close to close. (See the NSSE data for 4-year institutions above. 68% of freshmen do 15 homework hours or fewer per week. Nearly half do 10 hours or fewer.)
Meanwhile, the system refuses to acknowledge the problem. Indeed, “the system” endlessly shines its mute 'n' sunny gaze upon the phenomenon of working, socializing students taking full course loads, year after year, decade after decade.
The system is an idiot. (Are you dazzled at my command of understatement? Amused at my grasp of the obvious? Annoyed at my inveterate negativity? They execute philosophers, you know.)
The result? Well, in the classroom, it's like this. When an instructor of, say, anthropology or philosophy announces his expectation that students will do homework in accordance with the Carnegie unit standard (i.e., at least six hours of homework per week), most student are incredulous; they simply will not do it. If an instructor forces the issue, students become hostile. Eventually, torches are lifted and castles are marched upon in the night. Ouch.
As usual, dear reader, we’re going to hell in a hand-basket.
Well, this particular issue has popped up recently in the course of recognition of another instance of randomly noticed absurdo-scandalosity, one I identified a couple of days ago: the massive scam of for-profit “universities,” such as the U of Phoenix, taking shit loads of tuition money (ultimately provided by the taxpayer in the form of student loans—that students often do not or cannot repay) for their often hinky educational programs, many of which are on the “cutting edge” of such untried-n-true whiz-bangery as online instruction.
Here’s the latest:
Credit Hours Should Be Worth the Cost, House Panel Members Say (Chronicle of Higher Education)
The day that the Education Department released proposed rules to define a credit hour, Congressional Democrats took an accrediting agency to task for not setting minimum standards for how much time students must spend in the classroom.
The U.S. House Committee on Education and Labor heard testimony on Thursday from the Education Department's inspector general and Sylvia Manning, president of the Higher Learning Commission of the North Central Association of Colleges and Schools [HLCNCACS], one of the nation's major regional accrediting organizations. Late last year, the department's inspector general recommended that the department consider limiting, suspending, or terminating the commission's authority as a federally approved accreditor after the commission gave its stamp of approval to American InterContinental University, despite a review that found the institution had inflated the amount of credit it was awarding for a small group of courses.
As a result of that recommendation, the Higher Learning Commission is negotiating with the department on ways to set more explicit standards for a credit hour "without being prescriptive," Ms. Manning said at the hearing.
The standard of a credit hour, which is not actually a full 60 minutes in most cases, is deeply embedded in higher education as a benchmark for earning a degree. But the definition of what constitutes a credit hour has become muddled in recent years with the increase in online education.
The Education Department is seeking to bring some clarity to that issue with its proposal to define the credit hour as one hour of classroom instruction and two hours of student work outside the classroom over 15 weeks for a semester and 10 to 12 weeks for a quarter. Institutions and accreditors, however, would have some flexibility under the proposals to develop alternative measures.
Rep. George Miller, a California Democrat who is chairman of the House education committee, said defining a credit hour is critical to ensure that students and taxpayers, through federal financial aid, are not footing the bill for courses that are not worth the amount of credit being awarded.
If it's a for-profit institution that is getting more money for a course than it's really worth, Mr. Miller said, then the awarding of credit hours could become a part of a company's business plan to bolster profits.
Ms. Manning said her organization shares committee members' concerns about the rising cost of higher education and accountability for federal aid dollars. But strictly defining a credit hour is a complex issue, she said, because credit is now related more to what students should learn during a course than the amount of time they spend in the classroom.
"Anyone who has ever taught or taken a class knows the concept of credit hours is mushy," Ms. Manning wrote in her prepared testimony to the committee.
Instead of setting a strict definition of what a credit hour should be for an institution, the commission relies on its peer reviewers—typically drawn from a corps of faculty members and administrators at similar institutions—to determine if the content of courses is compatible with the amount of credit a college awards for them, Ms. Manning said.
In the case of American InterContinental, the commission was able to persuade the institution to correct the credit hours it was awarding for the specific courses, she said. If the commission had simply denied accreditation to the institution, the college would have kept awarding the inflated credit because it was already accredited by another regional organization, she said.
Democrats on the committee, however, were critical of the commission for accrediting American InterContinental before seeking to correct the deficiencies in credit hours and pressed Ms. Manning on whether a more specific definition of credit hour would prevent such a problem in the future.
Rep. Timothy H. Bishop, Democrat of New York, said he found the state government's strict limits on credit hour helpful when he was provost of Long Island University's Southampton College. He asked what would be the harm of having a minimum definition of that standard.
Ms. Manning replied that having a definition of what constitutes a credit hour won't do any harm, but it also doesn't help accreditors or institutions set a standard for how much students are learning.
The for-profits really are on the cutting edge: they are a growing division, the avant-garde of the higher education army in America, marching itself off of a cliff. --RB (BvT)
SEE ALSO Method to Miller's Madness (Inside Higher Ed)
A couple of days ago, I noted that scandals and absurdities are pretty much anywhere that has generally avoided the spotlight (and lots of places that haven't!). In our time, all you’ve got to do is point somewhere and then walk up to the trouble. It’s there.
One such object of absurdo-scandalosity is “credit inflation” in higher education—that is, the trend of accepting less student effort (homework, etc.) per credit or unit. As things stand, many students pass (some of) their courses having made precious little effort. I’ve been carping about this for years.
Here’s the problem as it seems to play out at the community college level. Take my college: it is supposed to follow the old “Carnegie unit” standard, according to which the average student is supposed to put in at least two hours of homework per week per “credit.” The typical community college course is 3 units/credits (and 3 hours in class per week). And so, theoretically, a student does six hours of homework per course per week. (I snigger ruefully.)
Now do the math. The typical full-time student takes four or five courses per semester. Let’s say that Janey Jones is taking four courses this semester. That means she’s supposed to be spending at least twenty-four hours on homework per week. That’s on top of the twelve hours per week she is supposed to be in the classroom. 24 + 12 = 36 hours. (Do students attend class regularly? Heimatland!)
Sounds good, except that Janey is a typical student, and so she also spends maybe 20-35 hours per week at her job–and who-know-how-many hours per week on her social life.
That 24 hours of homework? It ain’t happening. Not even close. Not even close to close. (See the NSSE data for 4-year institutions above. 68% of freshmen do 15 homework hours or fewer per week. Nearly half do 10 hours or fewer.)
Meanwhile, the system refuses to acknowledge the problem. Indeed, “the system” endlessly shines its mute 'n' sunny gaze upon the phenomenon of working, socializing students taking full course loads, year after year, decade after decade.
The system is an idiot. (Are you dazzled at my command of understatement? Amused at my grasp of the obvious? Annoyed at my inveterate negativity? They execute philosophers, you know.)
The result? Well, in the classroom, it's like this. When an instructor of, say, anthropology or philosophy announces his expectation that students will do homework in accordance with the Carnegie unit standard (i.e., at least six hours of homework per week), most student are incredulous; they simply will not do it. If an instructor forces the issue, students become hostile. Eventually, torches are lifted and castles are marched upon in the night. Ouch.
As usual, dear reader, we’re going to hell in a hand-basket.
Well, this particular issue has popped up recently in the course of recognition of another instance of randomly noticed absurdo-scandalosity, one I identified a couple of days ago: the massive scam of for-profit “universities,” such as the U of Phoenix, taking shit loads of tuition money (ultimately provided by the taxpayer in the form of student loans—that students often do not or cannot repay) for their often hinky educational programs, many of which are on the “cutting edge” of such untried-n-true whiz-bangery as online instruction.
Here’s the latest:
Credit Hours Should Be Worth the Cost, House Panel Members Say (Chronicle of Higher Education)
The day that the Education Department released proposed rules to define a credit hour, Congressional Democrats took an accrediting agency to task for not setting minimum standards for how much time students must spend in the classroom.
The U.S. House Committee on Education and Labor heard testimony on Thursday from the Education Department's inspector general and Sylvia Manning, president of the Higher Learning Commission of the North Central Association of Colleges and Schools [HLCNCACS], one of the nation's major regional accrediting organizations. Late last year, the department's inspector general recommended that the department consider limiting, suspending, or terminating the commission's authority as a federally approved accreditor after the commission gave its stamp of approval to American InterContinental University, despite a review that found the institution had inflated the amount of credit it was awarding for a small group of courses.
As a result of that recommendation, the Higher Learning Commission is negotiating with the department on ways to set more explicit standards for a credit hour "without being prescriptive," Ms. Manning said at the hearing.
The standard of a credit hour, which is not actually a full 60 minutes in most cases, is deeply embedded in higher education as a benchmark for earning a degree. But the definition of what constitutes a credit hour has become muddled in recent years with the increase in online education.
The Education Department is seeking to bring some clarity to that issue with its proposal to define the credit hour as one hour of classroom instruction and two hours of student work outside the classroom over 15 weeks for a semester and 10 to 12 weeks for a quarter. Institutions and accreditors, however, would have some flexibility under the proposals to develop alternative measures.
Rep. George Miller, a California Democrat who is chairman of the House education committee, said defining a credit hour is critical to ensure that students and taxpayers, through federal financial aid, are not footing the bill for courses that are not worth the amount of credit being awarded.
If it's a for-profit institution that is getting more money for a course than it's really worth, Mr. Miller said, then the awarding of credit hours could become a part of a company's business plan to bolster profits.
Ms. Manning said her organization shares committee members' concerns about the rising cost of higher education and accountability for federal aid dollars. But strictly defining a credit hour is a complex issue, she said, because credit is now related more to what students should learn during a course than the amount of time they spend in the classroom.
"Anyone who has ever taught or taken a class knows the concept of credit hours is mushy," Ms. Manning wrote in her prepared testimony to the committee.
Instead of setting a strict definition of what a credit hour should be for an institution, the commission relies on its peer reviewers—typically drawn from a corps of faculty members and administrators at similar institutions—to determine if the content of courses is compatible with the amount of credit a college awards for them, Ms. Manning said.
In the case of American InterContinental, the commission was able to persuade the institution to correct the credit hours it was awarding for the specific courses, she said. If the commission had simply denied accreditation to the institution, the college would have kept awarding the inflated credit because it was already accredited by another regional organization, she said.
Democrats on the committee, however, were critical of the commission for accrediting American InterContinental before seeking to correct the deficiencies in credit hours and pressed Ms. Manning on whether a more specific definition of credit hour would prevent such a problem in the future.
Rep. Timothy H. Bishop, Democrat of New York, said he found the state government's strict limits on credit hour helpful when he was provost of Long Island University's Southampton College. He asked what would be the harm of having a minimum definition of that standard.
Ms. Manning replied that having a definition of what constitutes a credit hour won't do any harm, but it also doesn't help accreditors or institutions set a standard for how much students are learning.
The for-profits really are on the cutting edge: they are a growing division, the avant-garde of the higher education army in America, marching itself off of a cliff. --RB (BvT)
SEE ALSO Method to Miller's Madness (Inside Higher Ed)
Thursday, June 17, 2010
1964
.
At the time, my dad was a smoker. He gave it up a few months after the trip because he didn't want any of his kids to become smokers.
That's my late brother Ray riding on my dad's shoulders. The kid never stopped squirming.
We became American citizens a year or two after this trip.
The family in Yosemite Valley, of course. In those days, you could drive right in.
DURING the last few summers, I've spent a fair amount of time digitizing and archiving my parents' old photos and home movies. This summer is no different.
There are thousands of photos. I had to Photoshop most of 'em. It seems to be an endless project, but, in truth, it's almost finished.
Today, I worked through some old family photographs from 1964, taken on a family vacation to the Central Valley (Fresno!), the Sacramento River (mosquitoes!), Mt. Lassen (a volcano), Lake Tahoe (cold!), and portions of the Sierra Nevada (spectacular!). (I modified these pics to be shown on a blog. To see the raw and unfiltered photos, go here.)
For reasons unknown, my dad decided to bring his father, Otto, along for the trip. And so the six of us—my parents, my sister Annie, my brother Ray, "Opa," and I—headed north in our crummy six-cylinder "green Ford," hauling a trailer. The trailer, it turns out, was just for Opa.
The pic above was taken along Highway 395, probably north of Bridgeport.
Above: at a campfire, somewhere in Northern California. A ranger told us the story of "Falling Rocks." I believed it.
Atop Mt. Lassen, the volcano. That's Mt. Shasta in the distance. I kept asking my dad, "What if the mountain erupts?"
At the time, my dad was a smoker. He gave it up a few months after the trip because he didn't want any of his kids to become smokers.
That's my late brother Ray riding on my dad's shoulders. The kid never stopped squirming.
We became American citizens a year or two after this trip.
The family in Yosemite Valley, of course. In those days, you could drive right in.
It's (almost) official: Wagner wins
.
The OC Reg’s Total Buzz blog reported this morning that our own Don Wagner has “wrapped up” his victory in the 70th AD primary election:
The OC Reg’s Total Buzz blog reported this morning that our own Don Wagner has “wrapped up” his victory in the 70th AD primary election:
It’s all over in the 70th Assembly District. Community colleges trustee Don Wagner has defeated Irvine councilman Steve Choi in the Republican primary.
As of 5 p.m. Wednesday, the Orange County Registrar of Voters reported that Wagner had a 1,310 vote lead over Choi with just 115 more Republican ballots to count. At this point, it’s a statistical impossibility for Choi to make up the difference. As Registrar Neal Kelley said, “It’s pretty much a done deal.”
Wagner now becomes the favorite against Democrat Melissa Foxin the November general, as Republican voters outnumber Democrats in the 70th A.D. 43 percent to 30 percent.
Here’s the latest numbers on the 70th from the Registrar:
Don Wagner — 15,643 votes, 32.8 percent
Steve Choi — 14,333 votes, 30.0 percent
Jerry Amante — 11,528, 24.2 percent
Jay Ferguson — 6,224, 13.0 percent
Ballots remaining to be counted: 92 Democrat, 115 Republican, 40 Other
A Hammurabi Code for plagiarism?
.
The Plagiarism Tariff (Inside Higher Ed)
Academics in the United Kingdom have drawn up a national tariff covering penalties for student plagiarism, which could be adopted as a worldwide system for dealing with offenders.
Studies in this area have found high levels of inconsistency in the penalties universities employ to punish students who are found guilty of copying, with wide variations between, and even within, institutions.
Now researchers from the advisory service plagiarismadvice.org have created a points-based system designed to act as a sector-wide “benchmark.” Setting out a range of penalties from informal warnings to expulsion, it allows staff to calculate a score for the seriousness of the offense and use this to select an appropriate penalty.
Universities will be able to compare the tariff against their own systems, which researchers hope will lead to greater consistency in the penalties applied across the sector.
. . .
Example…: A second-year student has cut and pasted two paragraphs of material taken from the internet and used without attribution in the main body of a 2,000-word essay. The student’s record shows a formal warning for a similar incident in a previous formative assignment. … The recommended penalty options are:
Example…: A final-year student has submitted work obtained from a ghostwriting service as a dissertation. The student’s record indicates plagiarism on two previous occasions. … The guidance’s recommended penalty options are:
In 2006, Baroness Deech, the former independent adjudicator for higher education in the U.K., warned that universities were leaving themselves vulnerable to legal action as a result of their inconsistent handling of plagiarism cases….
The Plagiarism Tariff (Inside Higher Ed)
Academics in the United Kingdom have drawn up a national tariff covering penalties for student plagiarism, which could be adopted as a worldwide system for dealing with offenders.
Studies in this area have found high levels of inconsistency in the penalties universities employ to punish students who are found guilty of copying, with wide variations between, and even within, institutions.
Now researchers from the advisory service plagiarismadvice.org have created a points-based system designed to act as a sector-wide “benchmark.” Setting out a range of penalties from informal warnings to expulsion, it allows staff to calculate a score for the seriousness of the offense and use this to select an appropriate penalty.
Universities will be able to compare the tariff against their own systems, which researchers hope will lead to greater consistency in the penalties applied across the sector.
. . .
Example…: A second-year student has cut and pasted two paragraphs of material taken from the internet and used without attribution in the main body of a 2,000-word essay. The student’s record shows a formal warning for a similar incident in a previous formative assignment. … The recommended penalty options are:
• Assignment awarded 0 percent: resubmission required, with the mark capped or reduced
• Assignment awarded 0 percent: no opportunity to resubmit.
Example…: A final-year student has submitted work obtained from a ghostwriting service as a dissertation. The student’s record indicates plagiarism on two previous occasions. … The guidance’s recommended penalty options are:
• Module awarded 0 percent: no opportunity to resit and credit lost
• Award classification reduced
• Qualification reduced
• Expelled from institution, but with credits retained
• Expelled from institution with credits withdrawn.
In 2006, Baroness Deech, the former independent adjudicator for higher education in the U.K., warned that universities were leaving themselves vulnerable to legal action as a result of their inconsistent handling of plagiarism cases….
Bad and Pawlenty: iPad U as shiny silver bullet
.
A Political Online Push (Inside Higher Ed)
When Jon Stewart asked Minnesota Gov. Tim Pawlenty last week for some examples of how he intended to administer “limited and effective” government, the Republican governor … took square aim at traditional higher education.
“Do you really think in 20 years somebody’s going to put on their backpack, drive a half hour to the University of Minnesota from the suburbs, haul their keister across campus, and sit and listen to some boring person drone on about econ 101 or Spanish 101?” Pawlenty asked Stewart, host of "The Daily Show."
“Can’t I just pull that down on my iPhone or iPad whenever the heck I feel like it, from wherever I feel like it?” he said. “And instead of paying thousands of dollars, can I pay $199 for iCollege instead of 99 cents for iTunes?”
…[I]n 2008, [Pawlenty] challenged the Minnesota State Colleges and Universities (MnSCU) to more than double the percentage of credits it awards for online courses, setting a goal of 25 percent by 2015.
But Pawlenty’s reprise of this overture last week on "The Daily Show" and several other news outlets marked the first signs that Pawlenty, a presidential hopeful, could make online education one of his talking points….
This makes his portrayal of traditional higher education as an anathema to government efficiency, and of mobile-based online education as the cure, a potentially controversial flashpoint for the national conversation about distance learning. Indeed, Pawlenty's mainstage advocacy of online education comes at a time when several other state higher education systems, notably in Pennsylvania and Indiana, have sought to leverage online technologies to cut costs….
. . .
Some faculty members have found Pawlenty’s push distressing. Rod Henry, president of the Inter Faculty Organization, a MnSCU faculty union, says professors are concerned that Pawlenty’s drive toward online education might unduly increase their workload and compromise quality.
Henry cited the widely acknowledged fact that online courses are more work-intensive to teach than face-to-face ones….
. . .
The University of Minnesota, as the state flagship, tends to have more independence than MnSCU. But when Pawlenty promulgated his plan for MnSCU in 2008, he did encourage a similar push on the University of Minnesota campuses. And with the governor now on the national stage, J.B. Shank, an associate professor of history at the University of Minnesota at Twin Cities, is concerned. And he says a lot of his colleagues are, too.
Specifically, Shank says he is troubled by Pawlenty’s framing of the issue as a battle between pro-efficiency, pro-technology students of the “iPod generation” and stodgy, ivory-tower luddites who care more about self-preservation than lowering barriers to higher education.
“Technophilic talk is a pernicious distraction,” he says, “because it allows for a certain kind of justification for not giving the university the money it needs to provide the kind of education it wants to provide.”….
A Political Online Push (Inside Higher Ed)
When Jon Stewart asked Minnesota Gov. Tim Pawlenty last week for some examples of how he intended to administer “limited and effective” government, the Republican governor … took square aim at traditional higher education.
“Do you really think in 20 years somebody’s going to put on their backpack, drive a half hour to the University of Minnesota from the suburbs, haul their keister across campus, and sit and listen to some boring person drone on about econ 101 or Spanish 101?” Pawlenty asked Stewart, host of "The Daily Show."
“Can’t I just pull that down on my iPhone or iPad whenever the heck I feel like it, from wherever I feel like it?” he said. “And instead of paying thousands of dollars, can I pay $199 for iCollege instead of 99 cents for iTunes?”
…[I]n 2008, [Pawlenty] challenged the Minnesota State Colleges and Universities (MnSCU) to more than double the percentage of credits it awards for online courses, setting a goal of 25 percent by 2015.
But Pawlenty’s reprise of this overture last week on "The Daily Show" and several other news outlets marked the first signs that Pawlenty, a presidential hopeful, could make online education one of his talking points….
This makes his portrayal of traditional higher education as an anathema to government efficiency, and of mobile-based online education as the cure, a potentially controversial flashpoint for the national conversation about distance learning. Indeed, Pawlenty's mainstage advocacy of online education comes at a time when several other state higher education systems, notably in Pennsylvania and Indiana, have sought to leverage online technologies to cut costs….
. . .
Some faculty members have found Pawlenty’s push distressing. Rod Henry, president of the Inter Faculty Organization, a MnSCU faculty union, says professors are concerned that Pawlenty’s drive toward online education might unduly increase their workload and compromise quality.
Henry cited the widely acknowledged fact that online courses are more work-intensive to teach than face-to-face ones….
. . .
The University of Minnesota, as the state flagship, tends to have more independence than MnSCU. But when Pawlenty promulgated his plan for MnSCU in 2008, he did encourage a similar push on the University of Minnesota campuses. And with the governor now on the national stage, J.B. Shank, an associate professor of history at the University of Minnesota at Twin Cities, is concerned. And he says a lot of his colleagues are, too.
Specifically, Shank says he is troubled by Pawlenty’s framing of the issue as a battle between pro-efficiency, pro-technology students of the “iPod generation” and stodgy, ivory-tower luddites who care more about self-preservation than lowering barriers to higher education.
“Technophilic talk is a pernicious distraction,” he says, “because it allows for a certain kind of justification for not giving the university the money it needs to provide the kind of education it wants to provide.”….
Wednesday, June 16, 2010
A President for the rational and adult, not the childish or pathological
.
Today, the OC Reg reports a big win for a team of students at Chapman University: O.C. student team is national champs.
Beating 120 competing schools, the Chapman team won the American Advertising Federation’s National Student Advertising Competition. See their winning commercial above.
The Reg’s small business reporter, Jan Norman, explains the competitors’ task:
I’m inclined to agree that there’s real skill, talent, and artistry involved in this sort of thing—successfully causing TV viewers to buy a product and trust the firm that offers it. But, from a philosopher’s perspective, these powers are like those that make for a really good confidence man. Never mind whether State Farm’s product, compared to its competitors’, is worth a damn. Don’t care about that. Just get people to want it.
Can you do that? If so, we’ll give you fabulous prizes and the key to the freakin’ city!
I’ve always been uncomfortable with admiration and celebration of skills that run contrary to honest and logical communication—and community. Especially at a college or university. Higher education ought to emphasize the "truth" thing, not the manipulation and flattery thing. That's why I am, um, unimpressed with "speech" instruction. To me, "speech" seems to teach effective bullshittery, flimflammery, hornswogglery. Leave that stuff (along with your clown shoes) down at the carnival, man. This is a college!
Lately, lots of people have been carping about President Obama’s failure to hang around the oil-soaked gulf and “empathize” with the victims and, in general, with the frantic American people, who, evidently, need to be tucked in and given hot milk at night when things go wrong.
(But none of that plugs the goddam leak or pays for the damage! It’s just making people “feel” that something is being done, whether or not it is! What’s the matter with ‘em, anyway? Are they children! Mental patients?)
The philosopher part of me wants to say: Obama’s instinct was to say, “screw that sh*t”?
Really? Then I say: he's my kind of guy.
Barack Obama: a President for the rational and adult, not the childish or pathological.
“Cheating on a quiz show? That's sort of like plagiarizing a comic strip.”
—Charles Van Doren’s patrician father speaking with his quiz show cheater son (“Quiz Show,” 1994)
Today, the OC Reg reports a big win for a team of students at Chapman University: O.C. student team is national champs.
Beating 120 competing schools, the Chapman team won the American Advertising Federation’s National Student Advertising Competition. See their winning commercial above.
The Reg’s small business reporter, Jan Norman, explains the competitors’ task:
Each year, NSAC partners with a corporate sponsor, which provides an assignment outlining the history of its product and current advertising situation. The assignment reflects a real-world situation, Chapman said. Students research the product and its competition, identify potential problem areas and devise a completely integrated communications campaign for the client. Each student team then “pitches” its campaign to a panel of judges.
This year’s sponsor was State Farm Insurance, which gave the teams the task of creating a hypothetical $40 million media advertising campaign for auto and renters’ insurance targeting young adults, ages 18-25, according to Chapman. Three State Farm executives judged the national competition.
I’m inclined to agree that there’s real skill, talent, and artistry involved in this sort of thing—successfully causing TV viewers to buy a product and trust the firm that offers it. But, from a philosopher’s perspective, these powers are like those that make for a really good confidence man. Never mind whether State Farm’s product, compared to its competitors’, is worth a damn. Don’t care about that. Just get people to want it.
Can you do that? If so, we’ll give you fabulous prizes and the key to the freakin’ city!
I’ve always been uncomfortable with admiration and celebration of skills that run contrary to honest and logical communication—and community. Especially at a college or university. Higher education ought to emphasize the "truth" thing, not the manipulation and flattery thing. That's why I am, um, unimpressed with "speech" instruction. To me, "speech" seems to teach effective bullshittery, flimflammery, hornswogglery. Leave that stuff (along with your clown shoes) down at the carnival, man. This is a college!
Lately, lots of people have been carping about President Obama’s failure to hang around the oil-soaked gulf and “empathize” with the victims and, in general, with the frantic American people, who, evidently, need to be tucked in and given hot milk at night when things go wrong.
(But none of that plugs the goddam leak or pays for the damage! It’s just making people “feel” that something is being done, whether or not it is! What’s the matter with ‘em, anyway? Are they children! Mental patients?)
The philosopher part of me wants to say: Obama’s instinct was to say, “screw that sh*t”?
Really? Then I say: he's my kind of guy.
Barack Obama: a President for the rational and adult, not the childish or pathological.
Dan Enright: How much do they pay instructors up at Columbia?
Charles Van Doren: Eighty-six dollars a week.
Dan Enright: Do you have any idea how much Bozo the Clown makes?
Charles Van Doren: Well... we, we can't all be Bozo the Clown.
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Roy's obituary in LA Times and Register: "we were lucky to have you while we did"
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Professor Olga Perez Stable Cox OCC Trumpsters/GOP A professor called Trump’s election an ‘act of terrorism.’ Then she became the vict...
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The "prayer" suit: ..... AS WE REPORTED two days ago , on Tuesday, Judge R. Gary Klausner denied Westphal, et alia ’s motion f...
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[ See 50+ comments below! ] [See follow-up: The pride of Trident U ] Oh my. Word is that Kiana Tabibzadeh , IVC Chemistr...















